Register Your Interest

Please complete the full survey

Please enter your contact details and answer the following questions so we can better understand the
preferences for your home.

All information will be kept strictly confidential.

After completing the form you will be invited to view the stage 1 design presentation film.


Apartments & Townhouses

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Retail streetscape

Landscaped gardens

Communal spaces

Clifton Hill

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artist impression

If this sounds like a place you’d like to live, we’d love to meet you.

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Our Philosophy

122 Roseneath Street, Clifton Hill is a collaboration between like-minded development partners Wulff Projects, Icon Co and Assemble, who have a shared belief in small footprint living.

Living small is not just about size; it’s a way of life that treads lightly on the planet and fosters community – helping our city grow more sustainably. With a commitment to great design, we believe a vertical life can be happily lived by families, friends, pets, bike-lovers and green-thumbs alike.

Wulff Projects is a property development company forging a distinct model of development in an often standardised industry – proactivity, consultation and collaboration are key from project outset to completion. By building great environments in which to live, we create sustainable investment outcomes.

Icon is a leading Australian construction and development business with more than 17 years’ experience. Our major new partnership with Kajima – one of Japan’s largest and most respected construction companies – paves the way for further innovation and growth.

Assemble is a Melbourne-based residential property developer focused on small footprint projects. We work with like-minded developers to share and realise our vision for sustainable cities.
Our values and ideas find a voice in our publication, Assemble Papers — an online and biannual print journal about the culture of living closer together.


122 Roseneath Street,
Clifton Hill VIC 3068

View on Google Maps

You’ll find the site in a leafy pocket of Clifton Hill – a stone’s throw from the Merri Creek trail and a stroll to the cultural precincts of Fitzroy and Collingwood. The Melbourne CBD is only 3km away.


With thoughtful integration of communal areas, we’ve designed a place where collective culture can thrive; where neighbours are encouraged to interact in and through what is shared – all the while having a sense of ownership of their personal space.


At the core of our philosophy is honest-to-goodness design. Design that works, design that feels right, design that is kind to the environment, design that is striking and sensitive to its surroundings, design for life.


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Quality over Quantity

We adopt a less is more approach, where quality is a leading factor. 122 Roseneath Street, Clifton Hill is defined by our key quality objectives, including:

  • High ceilings
  • Flexible spaces
  • High quality fittings and fixtures
  • Good natural light
  • Strong connection between indoor and outdoor spaces
  • Low VOC building materials
  • Communal areas with adjoining north facing
    roof terrace
  • Workshop space for messy jobs
  • Extensive shared and private gardens
  • Retail streetscape

Assemble Your Home

This is no cookie cutter development. We strive to provide genuine choice through a number of options and extras for the fitout of your home. We’ll also involve you in the design process at key stages of the project to hear your feedback on the design and incorporate it where possible.


RSVP to a design presentation by registering your interest below.


  • 28 MAY 2016

    Brutalist Block Party – Wholey Day 9am - 2pm

    A new market bringing together 20 of the most exciting local vendors in whole foods, raw, vegan, organic and gluten-free produce.

    Read More

  • 28 MAY 2016

    The association of Brutification, a workshop with Practise Studio Practise 11am

    Household objects will undergo a Brutalising assembly line, redefining them as objects of intrigue and desire.

    Read More

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artist impression

Sales Enquiries:

Ben Keck, Assemble Director 1300 616 122